Blog

Main Character Energy: The Stroopwafel Cookie Crust

Main Character Energy: The Stroopwafel Cookie C...

Bianca Letens

Upgrade your desserts with our Stroopwafel No-Bake Pie Crust. Made with authentic Dutch-inspired flavors and crafted in Plymouth, Indiana, this buttery cinnamon-rich crust is perfect for pies, cheesecakes, and dessert...

Main Character Energy: The Stroopwafel Cookie C...

Bianca Letens

Upgrade your desserts with our Stroopwafel No-Bake Pie Crust. Made with authentic Dutch-inspired flavors and crafted in Plymouth, Indiana, this buttery cinnamon-rich crust is perfect for pies, cheesecakes, and dessert...

The Netherlands & Tulips

The Netherlands & Tulips

Patrick Letens

When people think of the Netherlands, they often picture a flat landscape dotted with windmills, bicycles, and rows of colorful tulips. While stroopwafels are part of our daily culture at...

1 comment

The Netherlands & Tulips

Patrick Letens

When people think of the Netherlands, they often picture a flat landscape dotted with windmills, bicycles, and rows of colorful tulips. While stroopwafels are part of our daily culture at...

1 comment
A Very Stroop-o-licious Product Photoshoot

A Very Stroop-o-licious Product Photoshoot

Bianca Letens

Go behind the scenes of our stroopwafel product photoshoot and discover how we captured lifestyle content for 2026. From planning tips to creative setups, here is what we learned along...

A Very Stroop-o-licious Product Photoshoot

Bianca Letens

Go behind the scenes of our stroopwafel product photoshoot and discover how we captured lifestyle content for 2026. From planning tips to creative setups, here is what we learned along...

Why the Netherlands Runs on Bicycles (Rain, Wind & Snow)

Why the Netherlands Runs on Bicycles (Rain, Win...

Bianca Letens

Rain, wind, or sunshine, the Dutch ride their bikes. Learn why cycling is deeply woven into daily life in the Netherlands, how the country is built for bikes, and how...

1 comment

Why the Netherlands Runs on Bicycles (Rain, Win...

Bianca Letens

Rain, wind, or sunshine, the Dutch ride their bikes. Learn why cycling is deeply woven into daily life in the Netherlands, how the country is built for bikes, and how...

1 comment
How to Properly Store Stroopwafels (So Every Bite Stays Lekker)

How to Properly Store Stroopwafels (So Every Bi...

Patrick Letens

Wondering how to store stroopwafels? From freezing for long-term freshness to warming them the traditional Dutch way over coffee, here’s everything you need to keep your stroopwafels soft, gooey, and...

How to Properly Store Stroopwafels (So Every Bi...

Patrick Letens

Wondering how to store stroopwafels? From freezing for long-term freshness to warming them the traditional Dutch way over coffee, here’s everything you need to keep your stroopwafels soft, gooey, and...

New Year’s Dive: How the Dutch Ring in the New Year

New Year’s Dive: How the Dutch Ring in the New ...

Bianca Letens

Did you know that on the first day of every year, January 1st, it is a Dutch tradition to jump into freezing water to celebrate the New Year? It’s known...

New Year’s Dive: How the Dutch Ring in the New ...

Bianca Letens

Did you know that on the first day of every year, January 1st, it is a Dutch tradition to jump into freezing water to celebrate the New Year? It’s known...